Who We Are

Over the last few years, there has been a significant shift globally in dating behaviour. Frustrated by the absence of meaningful interactions at the back of thousands of swipes amongst dozens of dating apps, many have returned to the basics of courtship. “Old-school” approaches to meeting their soulmate, albeit with some modern tweaks. As a result, Sirf Coffee’s ‘non-swipe’ model remains more relevant than ever. Whilst technology must absolutely be leveraged to better enable that goal, it can't replace it. A personal touch is required for your personal life.

The brainchild of Sunil Hiranandani, he realised that there was a gap with existing dating avenues, which typically employed a “wholesale” approach to love. Single at the time and dissatisfied with the existing offerings, and he decided to build a venture to help him the find the love of his life.

Fast forward to 2023, Sirf Coffee has members all over the world; having served over 10,000 global Indians in dozens of countries, based on a simple promise; a curated off-line experience with a like-minded date who is hand-picked for you.

Sirf Coffee

I felt the trajectory of my love life shouldn't be predicated on a single, superficial swipe. I needed something else entirely. I didn't just build Sirf Coffee; I was its first success story!

Sunil Hiranandani, Founder | Met his wife on Sirf Coffee!

Our Team

We're the people behind your human connection.

Sirf Coffee

Naina

Co-Founder & General Manager

Sirf Coffee

Reem

Growth & Partnerships

Sirf Coffee

Rachna

Head of Matchmaking

Sirf Coffee

Snehal

Client Success - Select by SC

Over the Years...

2010

Sunil is chatty about starting India's first dating site!

2012

First "real" member signs up in New York City

2016

10,000 dates set up in 27 international cities!

2018

Team expands to Dubai and London

2023

Featured on an emmy nominated Netflix show!

  • 2010

    Sunil is chatty about starting India's first dating site!

  • 2012

    First "real" member signs up in New York City

  • 2016

    10,000 dates set up in 27 international cities!

  • 2018

    Team expands to Dubai and London

  • 2023

    Featured on an emmy nominated Netflix show!